5àsec

Role
Design and Marketing ExecutiveTechnologies
Adobe Creative Suite, Adobe Illustrator, Adobe After Effects, Adobe Photoshop, Microsoft OfficeSkills
Branding, Photography, Graphic Design, Print Media, Social Media, iOS Product Page, Adobe Creative SuiteDescription
5àsec is the leading textile expert in Europe, specialising in cleaning and ironing services. 5àsec had recently opened up in the Middle-East, and wanted to rebrand itself as a luxury laundry service.As a Design and Marketing executive, I led all creative initiatives from photography, digital and print design, content creation, copywriting, to social media management. I created all digital & print designs from initial draft to finished product.5àsec initially operated as a start-up in the UAE, where I played a major role in its rebrand and creation of digital and print collateral.

Brand Photography

5àsec UAE did not have any original photography. I captured shots of each store, product, service, and even employee portraits.